Victoriam Corporate · Corporate events
Some rooms don't give you a second attempt.
Our promise
One point of contact. Everything else is our problem.
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You deal with us
We deal with the suppliers, and we only work with people we have worked with before. Technical, staging, catering, transport, security. Rates and times agreed in writing, in advance.
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The person who takes the brief runs the floor
Large agencies sell you a director and send a coordinator. Here it is the same person, on site, for the whole event.
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A plan for when things go wrong
Every proposal states what happens if the power fails, the weather turns, the security situation changes or the schedule moves. Agreed with you before you sign, not improvised on the day.
3,000
Doctors convened at a single regional summit
5
Engagements for Pierre Fabre Middle East over five years
2
Government ministers at a national inauguration
5
Countries delivered in: Lebanon, Egypt, the UAE, Qatar and Saudi Arabia
Results
What the work has actually produced
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3,000
doctors across the Middle East and Gulf convened at a single virtual summit, when travel was closed
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+15%
product demand for Pierre Fabre, as reported by the client, following the Middle East Medical Convention
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5 engagements in 5 years
for one multinational pharmaceutical company, across four formats and three countries
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200+
dermatologists brought to Luxor for the first live regional convention after the pandemic, with the client's head office asking to attend the next edition
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2 ministers and the national press
at a state inauguration staged on a mountainside with no venue infrastructure
One client, five years
Five engagements for Pierre Fabre Middle East.
A multinational does not keep rehiring an agency out of loyalty. Here is what the relationship has covered.
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A regional seminar for 50 employees, Beirut.
An office floor turned into a functioning construction site, concept through set build. One of the first engagements.
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The Pierre Fabre Academy launch, Beirut.
A digital-first academy introduced to more than 100 dermatologists at the Beirut Digital District.
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A regional virtual summit, 3,000 doctors.
A built conference site, an animated venue with virtual booths, and live scientific sessions with live Q&A, during the pandemic.
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The Middle East Medical Convention, Luxor.
More than 200 dermatologists, three days, a gala staged in front of the temple at Medinet Habu.
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The Avène Cleanance relaunch concept, Dubai.
A concept created for more than 200 invited doctors beneath Ain Dubai. Commissioned from us and implemented by the client's own team.
Challenges we solve
The questions you are entitled to ask before signing.
"The last agency sold us a director and sent a coordinator who vanished on the day."
The person who takes your brief is on the floor running it. One point of command, for the whole event.
"Our head office is flying in and this cannot look regional."
Our largest productions have been delivered outside Lebanon, to multinational and federation standard. We build to the standard, then to the budget.
"We have a minister confirmed and a site with no power."
We have staged a state inauguration on a mountainside with no venue infrastructure. Backup generation is specified and tested at set-up on every event.
"Nobody can tell us what this will actually cost."
Priced line by line at proposal stage, with what it will and will not cover stated in writing before you sign.
"We need this to reach people who cannot travel."
We have convened 3,000 doctors across the region without a venue, on a built platform with live sessions and live Q&A.
Our solutions
Eight formats, one standard.
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Conferences & conventions
Multi-day scientific and business programmes, in Lebanon or abroad. Delegate travel and accommodation, registration, session management, speakers, staging and the social programme around it.
Proven: 200+ doctors brought to Luxor for three days, the first live regional edition after the pandemic.
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Virtual & hybrid events
Built conference sites rather than webinar links: animated venues, virtual exhibition booths, live-broadcast sessions, live Q&A to speakers and downloadable documentation libraries. We select and manage the platform, and run the programme on it.
Proven: 3,000 doctors convened across the Middle East and Gulf at a single summit.
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Product launches, activations & concept creation
Launches that need to feel like an event rather than a presentation: concept, staging, technology, guest journey and the media moment. We also take concept-only engagements, where the creative is ours and the delivery is yours.
Proven: a luxury marine brand debut for 250 VIPs in Doha. And the Avène Cleanance relaunch concept for Dubai, created by us and implemented by the client's own team for 200+ invited doctors beneath Ain Dubai.
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Gala nights & award ceremonies
Seated dinners, anniversaries and award evenings where the room is full of people who matter. Seating and protocol, entertainment and show flow, production, and a run-of-show that keeps a long evening moving.
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Official inaugurations & protocol events
Ceremonies for ministries, municipalities, unions of municipalities and institutions: official invitations and RSVP, ministerial protocol and seating, speech order, plaques and commemorative pieces, press handling, and the site itself, including venues with no infrastructure at all.
Proven: a national inauguration under ministerial patronage at Chabrouh Dam, covered by the national press.
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Exhibitions & trade shows
Stand design and build, visitor flow, branding and signage, and the logistics of getting everything in and out of a hall on schedule. Before founding Victoriam, Louis delivered Al Rajhi Bank's real estate exhibitions and its presence at the Riyadh and Jeddah motor shows, and STC's stand at Gitex Riyadh.
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Seminars, employee & family days
Internal seminars, training programmes, company family days and engagement events, including for teams brought in from across a region.
Proven: a regional seminar for 50 Pierre Fabre employees, staged inside the client's own offices, with the working area transformed into a functioning construction site.
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Fundraising & institutional campaigns
Events with a target attached. Concept, participation and registration, sponsor and partner activation, and the campaign that drives attendance.
Proven: more than $100,000 raised for families after the Beirut port explosion.
Under the hood
Everything the event needs
You deal with one agency. Behind that sits a bench we have worked with for years.
Strategy & planning
- Concept creation
- Budget building and control
- Brand and messaging alignment
- Sponsor and partner activation
- Venue scouting and negotiation
Production & execution
- Event design and branding
- Stage, sound and lighting
- Signage, printing and production
- Food and beverage
- Entertainment and decoration
- Photography, video and live streaming
Logistics & operations
- Travel and accommodation
- Transfers and transportation
- Registration and accreditation
- Crowd management and security
- On-site coordination
- Protocol and VIP handling
Technology & digital
- Event websites and registration
- Virtual venues and broadcast platforms
- LED, projection and stage design
- Interactive and AR/VR activations
- Social campaigns
Trusted by
Who has put their name in our hands.
Most recent delivery: Chabrouh Dam inauguration, July 2026.
Thank you to the entire team for the excellent organization. The event's outcome exceeded all our expectations.
From the brainstorming sessions to the right selection of suppliers, and finally to the perfect execution of the convention. The event was successful at all levels.
Why us
Five reasons clients come back.
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A multinational has rehired us five times in five years.
Across four formats and three countries. That is the only endorsement that matters in this business.
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We deliver where there is nothing to build on.
A mountainside with no infrastructure. An office floor with fixed furniture. A country with no travel. The venue has never been the reason something worked.
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International standard without international cost.
We have never worked with an unlimited budget. It made us better at deciding where money shows.
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One point of contact, from brief to final report.
No second agency, no handovers. Every supplier is managed by us, and we only work with people we have worked with before.
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We say what a budget can do before you spend it.
Priced line by line, with the limits stated in writing at proposal stage.
We run federation-standard sport too.
Ten Davis Cup ties for Lebanon, Lebanon's first World Table Tennis event, and an Asian championship delivered in two weeks. If your company sponsors a property as well as running its own events, both sit with one partner.
Victoriam SportWhat partnering looks like
Start with a conversation, not a brief.
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01
Discovery session
(no cost, no commitment)Sixty minutes. The occasion, the audience, the date, and the one thing that absolutely must not fail.
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Concept proposal
(within two weeks)A written concept with a delivery approach and a budget priced line by line, built around what we heard.
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Scope and delivery
(accountable throughout)We agree the measures of success before we start, and report against them after.